Campagna Amica – Coldiretti

Promoted by Coldiretti, The Foundation “Campagna Amica” was born in 2008 to create occassions where the value and dignity of italian agriculture is fully expressed, highlighting  its key role in; the conservation of the environment, the territory, traditions and culture, health, food safety, equity, access to food and fair prices,  social and work aggregation. The campaign is addressed to the general public to help give answers to big questions related to real life problems such as nutrition, tourism, ecology, health and wellness. The campaign creates a new way of life that passes right through the  heart of the Coldiretti companies, its markets and  the “agritourism” rooted in the italian territory.